Retori?in Temel Unsurlar? Olan Ethos-Pathos-Logos Perspektifinden ?kna Sanat?n?n Kullan?l??? : Müge Anl? Örne?i

نویسندگان

چکیده

Antik ça?lardan günümüze kadar gelen ve etkili konu?man?n özünü olu?turan retorik, ikna sanat?n?n da temelidir. Hem akademik bir disiplin hem de metodolojik yöntem olarak geli?en retori?in sanat?n? kan?tlamaya yönelik ethos, pathos logos olmak üzere üç temel unsuru bulunmaktad?r. Bu unsurun ele al?nan konu çerçevesinde, konu?mac?n?n meziyetleri do?rultusunda i?lenerek etkin ?ekilde kullan?lmas? oldukça önemlidir. Çünkü bu meziyetler arac?l???yla sunulan görü? çerçevesinde dinleyicinin etkilenerek oldu?u varsay?lmaktad?r. yakla??mlar özellikle medyada yer alan ki?ilerin uzun dönem ekranda kalmay? ba?arabilmesi, retori?i kullanma konusunda ne derece sorusunu ak?llara getirmektedir. ba?lamda Müge Anl? 2008 y?l?ndan yana kulland??? yöntemle verdi?i güven, yan? s?ra empati gücü ile geçmi?te kalm?? olaylar?n taraflar?n? ekrana çekmeyi ba?armakta yine ayn? ba?ar?yla onlar? konu?turarak olaylar? çözüme kavu?turmaktad?r. çal??man?n sorunu Anl?’n?n ba?ar?s?nda hangi retorik unsurlar? nas?l kulland???d?r. amaçla kapsam?, durum çal??mas? tek program s?n?rland?r?lm??t?r. Ayr?ca analiz yöntemi kullan?lm?? anlamda pathos, unsurlar?n?n uyguland??? tespit edilmi?tir. Analiz sonucunda güçlü sunucusu kan?s?na var?lm??t?r. benzer yapanlar?n ba?ar?s?n? daha kolay anlayabilmesine kendi programlar?nda yararlanmalar?na katk? sunmas? umulmaktad?r.

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ژورنال

عنوان ژورنال: Aksaray iletis?im dergisi

سال: 2021

ISSN: ['2667-6168']

DOI: https://doi.org/10.47771/aid.783923